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Continuing Education > Part-time Programs & Professional Learning > Business > Marketing

Developing a Social Media Strategy (8 weeks) [CSAL186]   

Learners develop a social media strategy. The focus is on skills-building and on creating and implementing a social media strategy including identifying and working with social media tools, assessing how tools support overall branding, advertising, marketing and/or communication strategies. Learners explore, identify and engage online communities that support internal and external social media strategies. In addition, learners are introduced to resources that aid in the development and implementation of effective social media strategies. Through case studies, learners explore both best practices and cautions when designing social media strategies. Prerequisite: Introduction to Social Media.

NOTE: This course has mandatory chats. No textbook required.

  • Developing a Social Media Strategy (8 weeks) [CSAL186]
  • Fee: $410.55
    Delivery: Online - OntarioLearn
    Course Code: CSAL186
    Dates: 7/2/2025 - 8/27/2025
    Course hours: 42
    Credits: 3.00

    Learners develop a social media strategy. The focus is on skills-building and on creating and implementing a social media strategy including identifying and working with social media tools, assessing how tools support overall branding, advertising, marketing and/or communication strategies. Learners explore, identify and engage online communities that support internal and external social media strategies. In addition, learners are introduced to resources that aid in the development and implementation of effective social media strategies. Through case studies, learners explore both best practices and cautions when designing social media strategies. Prerequisite: Introduction to Social Media.

    NOTE: This course has mandatory chats. No textbook required.


    IMPORTANT: You will receive more information by email 1-2 business days prior to the course start. If you have registered for an Online - OntarioLearn course please review our Student Guide.  
     
 

  • Developing a Social Media Strategy (8 weeks) [CSAL186]
  • Fee: $410.55
    Delivery: Online - OntarioLearn
    Course Code: CSAL186
    Dates: 5/13/2025 - 7/8/2025 
    ONLINE REGISTRATION FOR THIS SECTION IS CLOSED.
    To inquire about this course contact lifelonglearning@sl.on.ca.
    Learners develop a social media strategy. The focus is on skills-building and on creating and implementing a social media strategy including identifying and working with social media tools, assessing how tools support overall branding, advertising, marketing and/or communication strategies. Learners explore, identify and engage online communities that support internal and external social media strategies. In addition, learners are introduced to resources that aid in the development and implementation of effective social media strategies. Through case studies, learners explore both best practices and cautions when designing social media strategies. Prerequisite: Introduction to Social Media.

    NOTE: This course has mandatory chats. No textbook required.


 

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